Have you ever felt that the feedback you provided in those post-flight or stay surveys had fallen on deaf ears?This may no longer be the case, at least if you book your trips through a Virtuoso advisor. In fact, what do you tell your advisor on your post-trip download can also help you create the next adventure for yourself and perhaps thousands more.
Matthew Upchurch, president of the network of luxury-focused firms, said the organization uses the non-public relations its advisers have with its consumers and combines it with a wealth of knowledge to determine where it should go and what it needs for long trips. .
Success can simply mean a 180-degree change in the way products evolve and are brought to market regularly.
“Today, we’re basically waiting for our partners to tell us what they have,” Upchurch said at a news conference at Virtuoso Travel Week, which takes place this week in Las Vegas.
“By engaging our travelers to tell us more about what they want, we can faint and travel, and it becomes exclusive content (for Virtuoso agencies for sale),” he predicted.
For example, based on visitor feedback, Virtuoso can create its own traditional systems for viewing the Northern Lights.
At a recent rally in Vienna, Virtuoso executives were able to use knowledge gathered from consumers’ post-trip interviews with their advisors to show tourism managers the types of reports consumers would receive if they visited the Austrian city.
Upchurch said the ultimate component of the procedure is to show clients that advisers are listening and taking action. He said consumers feel, “If I spend time (giving feedback), what value do I get?”
The first new systems created from the initiative may see the light of day in the next two years.
According to research, Virtuoso consumers will spend an average of $26,257 on travel this year. That represents an increase of $20,645 before the Covid-19 pandemic.
The number compares favorably with “un-advised” users, called DIY aficionados, for DIY. Annual EXPENSES for DIY aficionados have dropped to just $6186 this year, from $7184 in 2019.
High-level advisors have long created itineraries and reports for clients on an ad hoc basis or, on the contrary, sell ready-to-use programs.
The initiative is part of Virtuoso’s strategy to obtain unavailable products through other groups of companies. It recently signed an exclusive distribution component partnership with Virgin Galactic, giving it 50 of the remaining two or so seats on sale before the area matches long-term sales. 0. 90-minute flights are priced at $450,000 depending on the seat.
David Kolner, Virtuoso’s executive vice president, said at a news conference that there is an opportunity for the network to grow. He cited figures from Knight Frank predicting that the UHNW population will grow by 28% over the next five years.
Upchurch believes the new exclusive products will increase the cache of its advisors. Describing the organization, he said, “We are the agent of Hollywood. Advisors are the stars.
After Covid halted travel first, and then a long and painful era of restrictions and lockdowns, the Virtuoso agency’s earnings from long-term bookings are lately 47% above 2019 record levels, according to Kolner.