On Wednesday night, Hollywood stylists Jason Rembert, Philippe Uter and Nicolas Bru were in the crowd at Citizen News in Hollywood to celebrate the first fashion models of their colleague Law Roach. The Hollywood Reporter’s 2021 Best Stylist of the Year has teamed up with the Parisian luxury logo. Hervé Léger for a limited edition hotel collection that will arrive in October.
Before the party, Roach, who counts Zendaya, Venus Williams, Bella Hadid, Kerry Washington, Priyanka Chopra Jones and Hunter Schafer as consumers, specially invited THR to the set of a first photo shoot for the line.
Born in 1985, the Hervé Léger logo made a call for itself in the late 80s and early 90s with characteristic bandage dresses, as noted in Salma Hayek, Rihanna, Liz Hurley, Cindy Crawford, Lou Doillon and Kim Kardashian. The intersecting bands of the design in elastic Spanx fabric enhance the feminine shape.
Hervé Léger x Law Roach breathes new magic into the logo, which is experiencing a recent renaissance with the Aughs flavor trend. In 2018, the logo inaugurated new artistic director Christian Juul Nielsen, who in the past worked at Dior (with John Galliano and Raf Simons), Oscar de los Angeles Renta and Nina Ricci. No wonder it was Roach who made noise about the Los Angeles logo in August when she dressed Haddish in a blos angelesck minidress with bulging sleeves for the first time. he dressed without the angels and sold, Léger’s team came to call, and the rest is history.
The new 25-piece collection ($690 to $2,900) includes new riffs on bandage dresses, as well as short tops, catsuits, long and short skirts and elbows. Notable main points are asymmetry, transparent panels, peek-a-boo cutouts; the palette is black, camel, white, blush and lavender in solids and stripes.
As Roach’s glamour team prepared him for the collection’s first official photo shoot, we spoke to the “image architect” of the same name to hear what he had to say about his most recent achievement.
You’ve designed costumes, but this is your first complete collection, right?
Yes, under my name. I did some things with my wife zendaya style [helping her with two Collaborative Tommy Hilfiger collections in 2019]. But this is me, which is exciting. I have yet to realize that I can do it and do anything that women need to wear and that it will be a huge success, with my hands folded. I waited until I had something fair and original with a logo that I know, love and trust.
Well, the styles are and the fabric is almost compressible.
I love you said “compressible” because those dresses look wonderful when you take them out of a suitcase and take them on vacation. You don’t have to worry about it.
I love women very much, all types and sizes of frames, and I sought to design a collection that felt universal.
You talked about diving into the archives in 2017 at America’s Next Top Model, but do you have any past or “wow” moments with the brand?
Hervé has been emblematic for so long. While my friends and I were growing up, they were all looking for a pair of Louboutin and a Hervé dress. It was a bit like a uniform they were looking to celebrate their birthdays with or wear on first dates. I think the lopass has been going through a complicated time for a while. I need to go back to the beginning. What piqued my interest was that I was doing America’s Next Top Model with Tyra Banks, who in my opinion was the best Hervé girl, when she got to the [first] shows: her personality and her “thing” on the catwalks. . So kind of deposited that. Not like, “Oh, I’m going to make a Hervé collection in five years. “He was there all this time.
So when they called me and offered to do it, that’s where my inspiration began. I sought to return to that era of lopass in the 90s. There are some dresses that get very lively during the spring. Summer 97: the bandage dresses with the lovely silk draping. And then, the Hervé stripe is simply iconic, so it’s an apparent inspiration.
How many servings did you design before cutting it to 25?
You know that? To be fair to you, I didn’t even count. When [Hervé Léger’s artistic director, Christian Juul Nielsen] and I walked into a room together, it was like magic. Literally, their way of thinking and seeing things. It was the best collaboration. What I like about the logo is that there were no rules for me. They didn’t say “We want this dress” or “We want 4 black dresses. “
Christian said, ‘Do what you need and we’re here to help you. ‘I think it was amazing, because they put the logo back on. Even when he doubted that something would sell, they said, “Don’t worry, just stick to your instincts. “I think my instincts are what got me to where I am in my career. And the fact that they encouraged me, I will be grateful to them.
I sought to be respectable and pay tribute to the DNA of the logo and the original designer, to that legacy they built. So there’s a lot of bandage. And with his collections, Christian has developed other manufactures, so we play with them. He does this really cool thing with the ribbon, and see it in the catsuit, the two-piece and the long dress.
So how was it attached for collaboration?
Without disrespecting him at all, Hervé wasn’t on my radar that way. I won an email with this lookbook by Hervé Leger and, to be honest, I opened it with doubts. And I said, ‘Wow, that’s good. ‘ I put one of the dresses, with this big floral sleeve, on Tiffany Haddish and combed it. And the dress sold out. So Hervé contacted me and said, “You stylized it the way we need to see it, and you also did it in a woman who didn’t necessarily have a pattern length. “Because at the time, Tiffany was maybe a long 8, which is the length of a woman in general. And I think it had a massive impact.
I put the dresses on Addison Rae and a few other clients. They said, “Wow, you posted it and other people went to the site and bought the dress,” so this was the first time I understood my influence. Then they reached out and asked me if I would make a small capsule with the brand. And I said, “Why not?” Christian’s wealth of wisdom is incredible. I also looked to move into a position where I could be informed and grow as an artistic director or designer.
It’s wonderful when you find that synergy with the artistic person. How did you get to the pallet? It’s so cute.
Merci. Je looked for a candy story. There are also some very strong pieces of black because I feel like each and every woman wants to dress a little bit black, so I looked to do my edit of what I think the black dress is. It comes out in October. I sought to feel that all women were going to Las Vegas or Miami for the holidays. I sought to dress this woman. I like lavender and nude, then black and white are a must. So I sought to make strong neutrals with a touch of cake.
Did he have a temperament chart and words that he would use to describe the feeling?
I think the word is honestly just “femininity”, the feminine and feminine form is what I like. I like women who like to be women. We all have this girlfriend who doesn’t faint from the space without makeup. So my fantasy of who my daughter is, that’s it. It has to be done at all times. You need glamour, hair and makeup, jewelry, you need this dress. This is the woman I created in my head and for whom I created those garments. She will have 3 children and a career and is still that woman. like that.
Do you think your consumers in certain rooms?
Yes, absolutely. Even if I don’t paint with them anymore, I still take something away from my clients. There is a dress that Zendaya will have to wear. And Kerry Washington. All the women are in the collection.
I sought to create pieces that women need to wear over and over again. Like that black dress that my mom had and wore for a wedding, a funeral, a date. It was this dress “take my get get get get dressededed out of the closet”. I enjoyed it, because garments deserve to have a life, right?We’ve reached a point, I think, because of social media, where once you use it, you can no longer be photographed with it. And I think it’s so unfair. Hopefully, one day someone’s daughter will have to use the get get get get dressededededed and she will have that thing. That’s what I was looking to do. I just looked for other people to like those clothes.