If Tesla is smart enough for an ESG index, who is it?

M/CLOUDY

Tesla Inc. ‘s pull this week from an industry benchmark raises new questions about what ESG means to investors.

The strategy, widely recognized for favoring industries ostensibly interested in sustainability (environmental, social and governance) began about two decades ago as a way to protect investors from dangers such as global warming, violations of hard work and discrimination. It has since reshaped into a $35 trillion industry and, as the market exploded, sowed confusion about what measures to use to compare it and fury over the tsunami of what is now called greenwashing.

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